Venera Cosmetics – cross-border eCommerce backed by euShipments.com

Venera Cosmetics, a well-established fragrance and cosmetics retailer, continues its already 7-years old partnership with euShipments.com. Since 2019, Venera Cosmetics has partnered with us to expand its international presence in more than 10 European markets, successfully scaling the business while our team takes care of the logistics in the background. 

To this day, we have delivered thousands of shipments to the online customers of Venera Cosmetics across Europe, turning our partnership into another success story of two dedicated businesses with vision for growth. Below we’ll share details on this inspiring journey and how strategic collaborations and customer-centric practices have turned Venera Cosmetics into a preferred fragrance and cosmetics retailer across the continent.

Venera Cosmetics is a leading Bulgarian company specializing in the wholesale and retail distribution of genuine branded fragrances and cosmetics. Initially, Venera Cosmetics operated a single retail store. Nowadays the company operates several brick-and-mortar stores and multiple online platforms, serving its online customers in Bulgaria, Romania, Greece, Croatia, Slovakia, Belgium, Denmark, France, Germany, Ireland, the Netherlands, Finland, Spain, Italy, and Sweden. 

Thanks to its rich portfolio of high-quality products at low prices, the company has built up a wide base of loyal customers who enjoy all the benefits of our logistics network – flexible delivery methods, Cash-on-delivery (COD) option, simplified returns and exchanges.

Venera Cosmetics maintains in-house fulfillment processes in its own warehouse, while relying entirely on our services and logistics network for cross-border deliveries. The company’s shipments are delivered seamlessly to 14 European countries thanks to the implemented API and operational integration with euShipments.com. Venera Cosmetics’ customers can choose their preferred local last-mile courier for home deliveries, with an active COD option for all markets where this payment method is popular and preferred by local consumers.
To streamline the company’s revenue flow, we process the COD-collected amounts to Venera Cosmetics three times a week according to a pre-agreed schedule.

And because not always the customer’s journey ends with the successful doorstep delivery, we provide Venera Cosmetics’ customers with a fast and easy return solution. All returns from international markets are received in one of our logistics hubs across the continents and then forwarded to the Venera Cosmetics warehouse.

In 2025 euShipments.com continues to provide Venera Cosmetics with maximum logistics efficiency through an extensive logistics suite:

• Last-mile delivery – Our partnership with over 60 of the most preferred and high-quality last-mile couriers in Europe provide Venera Cosmetics’ customers with delivery flexibility and security.
• Cash-on-delivery – COD remains the most preferred payment method in Central and Eastern Europe. The availability of this option in Venera Cosmetics’ strongest markets reduces abandoned shopping carts in the online store and increases the percentage of repeat sales.
• Returns management – the convenient and easy options for returning products in the euShipments.com network create an additional prerequisite for brand loyalty.
• Software integration – our tech-first logistics network and excellent integration with the Venera Cosmetics platform are a prerequisite for consistently timely and high-quality logistics services for each of the markets in which the company sells online.

The long-lasting strategic partnership between Venera Cosmetics and euShipments.com is a perfect example of how implementing specialized logistics solutions can address any cross-border delivery challenges and drive business growth. By outsourcing logistics operations, Venera Cosmetics has focused on positioning itself as a growing player in the competitive European beauty market.